Sam Bygrave

Sam Bygrave is the editor and founder of Boothby Media, where he writes, shoots, and talks about bars, bartenders and drinks online and in Boothby’s quarterly print magazine.

Argo, one of Asia’s best bars, is coming to Sydney for two nights

Here’s how you can catch one of Asia’s most talked about new bars in Sydney.

By Sam Bygrave

/ 11 Aug 2022

Argo, one of Asia’s best bars, is coming to Sydney for two nights

Emma Bernardi talks dream weaving and the Bar Planet experience

“It’s just the little things that you do for people that make them feel valued.”

By Sam Bygrave

/ 29 Jul 2022

Emma Bernardi talks dream weaving and the Bar Planet experience

Lee Potter Cavanagh on why he’s closing his bar and restaurant after four years

We talk a lot about opening bars, but we don’t talk about making the decision to walk away.

By Sam Bygrave

/ 28 Jul 2022

Lee Potter Cavanagh on why he’s closing his bar and restaurant after four years

Explainer: what makes cognac so expensive?

In a time when there is so much great booze in the world, it’s fair to ask the question: why is cognac so expensive?

By Sam Bygrave

/ 26 Jul 2022

Explainer: what makes cognac so expensive?

How Theo Watt went from cocktail bars to creating DRiNK Magazine & Asia’s biggest bar awards

Voting systems, the benefits of ignorance, and drinks magazines in the digital age.

By Sam Bygrave

/ 21 Jul 2022

Theo Watt is the founder of Drink Magazine and Thirsty Work Productions.

How the award-winning Death & Taxes created their latest cocktail list

Jack Creighton from Death & Taxes in Brisbane steps us through their new list.

By Sam Bygrave

/ 20 Jul 2022

How the award-winning Death & Taxes created their latest cocktail list

With 135,000 subscribers, how Cara Devine built a YouTube cocktail channel

Cara Devine has had some incredible success with YouTube, and is expanding further into drinks writing, too.

By Sam Bygrave

/ 14 Jul 2022

With 135,000 subscribers, how Cara Devine built a YouTube cocktail channel

Behind the drinks on The Ghost of Alfred Felton’s latest list

Behind the scenes on the first full menu re-write at The Ghost of Alfred Felton at The Espy in St Kilda.

By Sam Bygrave

/ 13 Jul 2022

Behind the drinks on The Ghost of Alfred Felton’s latest list

‘It just blew up, over 2.5 million views.’ How Jane Ryan creates drinks content for TikTok and Instagram

Jane Ryan's cocktail videos for Difford's Guide have racked up some huge numbers on social media.

By Sam Bygrave

/ 7 Jul 2022

‘It just blew up, over 2.5 million views.’ How Jane Ryan creates drinks content for TikTok and Instagram

“Back yourself.” How hosting prepped Sarah Mycock to manage one of Sydney's best bars

The Old Mate’s Place manager on how hosting prepared her to work the bar at one of Sydney's best.

By Sam Bygrave

/ 5 Jul 2022

Sarah Mycock at Old Mate's Place, Sydney. Photo: Boothby

How Hayley Morison went from the bar to an award-winning brand role

Smart advice for anyone wanting to make the leap from the bar into the brand and spirits world.

By Sam Bygrave

/ 23 Jun 2022

The Pandan Airways cocktail at Old Mate’s Place is a drink we love

The Pandan Airways cocktail from Sarah Mycock might have some modern technique, but it's long on old time deliciousness.

By Sam Bygrave

/ 22 Jun 2022

Sarah Mycock at Old Mate's Place with the Pandan Airways cocktail. Photo: Boothby